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· PRESS KIT ·

hope. press kit

Resources for journalists, podcast hosts, and reviewers covering hope. Brand assets, key facts, quotable lines, and press contact. Anything missing? Email help@hopewellness.app.

About hope.

One-line. hope. is a free iOS wellness app that bundles meditation, focus, sleep, habits, stillness, breath, and a pet companion. No subscription. No ads. No accounts.

Long version. hope. is a small, calm iOS app built by an independent team that got tired of paying for wellness. The app is device-only by default. The practice library is free forever. Optional one-time purchases unlock cosmetic extras (themes, soundscapes, notification tones, Luna Island add-on). Eight animated pet companions live on the Pet tab, react to your practice, and appear on the Dynamic Island and Lock Screen via Live Activities.

Positioning. hope. sits between subscription content libraries (Calm, Headspace), narrow focus tools (Forest), and pet-led mental health apps (Finch). The combination is the wedge: premium dark aesthetic, eight pet companions, a focus timer, 13+ breathing methods, 30-level stillness training, sleep tracking, and habit gamification, all in one free app.

Fact sheet

Name
hope.
Category
Health & Fitness, Lifestyle
Platform
iOS 17+, iPhone
Price
Free, optional one-time in-app purchases (no subscription)
Launched
2024 (indie)
App Store
https://apps.apple.com/app/id6761397538
Website
https://hopewellness.app
Press contact
help@hopewellness.app

Key features

  • 13+ meditation and breathing methods (4-7-8, box breathing, body scan, cognitive defusion, loving-kindness, noting, more)
  • Focus timer with 9 modes, 4 ambient soundscapes, Lock mode, and Lock Screen Live Activity
  • Sleep Ceremony wind-down with 4-7-8 pacing, fade-to-black, and lofi loop
  • On-device sleep tracking with 15+ insight rules
  • 30-level stillness training with CoreMotion-based scoring
  • 8 animated pet companions (cat, panda, bunny, fox, koala, penguin, hamster, owl) with 4 evolution stages each
  • Habit tracking with morning and night routines, 18 quests, 10 weekly challenges, 50 achievements
  • 8 home and Lock Screen widgets plus Dynamic Island Live Activity
  • No accounts, no third-party telemetry, no ads, no subscription

Quotable lines

Feel free to use these verbatim or adapt to your tone. Attribution: "hope. team".

  • hope. is a free iOS wellness app that bundles meditation, focus, sleep, habits, stillness, breath, and a pet companion. No subscription, no ads, no accounts required.
  • The full practice is free forever. Optional one-time purchases unlock cosmetic extras (themes, soundscapes, notification tones, and the Luna Island add-on). Nothing auto-renews.
  • Everything is on-device by default. Optional iCloud key-value sync (Apple end-to-end encrypted) lets you carry your streaks and pets across iPhones. No third-party cloud, no analytics SDKs.
  • The 30-level stillness mode trains the embodied skill of not moving on purpose, scored by CoreMotion. Most users start at Level 1 (5 minutes) and find their ceiling somewhere between Level 10 and Level 20.
  • No streak shame. No "you broke your streak" notifications. The streak counter is optional and can be hidden entirely.

Brand assets

For a tailored press pack (logos in SVG and PNG, app icon, screenshots in App Store dimensions, pet character renders, brand color tokens), email help@hopewellness.app with the publication name and we will send a shared folder within one business day.

Brand colors: Hope Gold (#C7A666), Hope Cream (#EDE8DE), Hope Background (#121217).

Press contact

Email: help@hopewellness.app

Response time: within one business day. We are a small team and a real human reads every message.

Further reading